If your business touches cars, homes, or the loans behind them, your customers need insurance to finish what they started with you. The Truvo partner program turns that requirement from a friction point into a revenue line, and it meets you at whatever level of integration your team can support, from a link you can share today to an API your engineers can build on.
Here is the whole program, plainly.
What Truvo is
Truvo is an AI-native insurance brokerage for auto, home, and renters coverage. Licensed brokerage, multiple carriers, software-driven quoting and servicing, with licensed humans on the cases that need them. The headline partners care about is speed: Truvo quotes in minutes. When your transaction is waiting on proof of coverage, that speed is the product.
As a partner, you never need an insurance license. The regulated work, quoting, binding, compliance, and servicing, happens on Truvo's side. Your side is the customer relationship and the moment of need.
Three ways to work with Truvo
1. Refer
The starting point for most partners: loan officers, real estate agents, dealerships, financial advisors, anyone with customers who need coverage.
- You get a tracked partner link and a dashboard
- You share the link, or warm-handoff the customer, at the right moment in your process
- Truvo takes it from there: multi-carrier quotes, fast approval, full servicing
- You see every referral's status and earn a fee for every qualified lead
No engineering, no contract gymnastics. Partners typically go live within days of approval.
2. Embed
For businesses with a digital surface, a website, a portal, a digital retailing flow, that want insurance to feel like part of their experience.
- A co-branded quote flow lives inside your site or app
- Customers start and finish without leaving your brand
- Data you already collected can pre-fill the quote, so customers are not re-typing
- Light integration work, measured in days to weeks, not quarters
This path typically lifts conversion over plain referrals because the customer never faces a context switch.
3. Build
For platforms, fintechs, and software companies where insurance should be a native feature.
- Full API access for quoting and policy workflows
- Your product, your UX, Truvo's licensed brokerage underneath
- Webhooks and status reporting so your system always knows where each policy stands
- Solutions engineering support from our team during the build
This is the deepest integration and the right one when insurance is load-bearing in your product, such as lending platforms that need binders before closing or marketplaces with coverage requirements built into the transaction.
How you get paid
Simple on purpose:
- A customer you referred or embedded gets quoted
- Truvo confirms the lead qualifies
- You earn a referral fee for the qualified lead, visible in your dashboard
Economics are transparent and discussed during onboarding, and reporting shows you exactly which referrals turned into revenue. No guessing, no quarterly mystery checks.
What onboarding looks like
- Apply at partners.truvo.com with basics about your business and your customer flow
- Review and approval, where we confirm fit and walk through the right path for your volume
- Setup: your link and dashboard for referral partners, or a kickoff with our team for embed and API partners
- Launch, then iterate. Plenty of partners start at Refer, watch the numbers, and graduate to Embed or Build once the volume proves itself
Moving from one path to the next is expected, not exceptional. The data from each step justifies the next.
Who this is for
The program fits businesses that sit near an insurance moment:
- Loan officers and mortgage brokers with closings waiting on homeowners coverage
- Auto dealers with deliveries gated by proof of insurance
- Real estate agents guiding buyers under contract
- Property managers and leasing platforms with renters requirements
- Fintechs, lenders, and marketplaces where coverage is part of the transaction
If your customers ask "what do I do about insurance," you are the partner this was built for.
The bottom line
Refer with a link today, embed when you want the experience in your brand, build when insurance belongs inside your product. Whichever depth you choose, Truvo carries the licensed work, your customers get covered fast, and you earn on a step that used to be pure friction.
Pick your path and get started: apply at partners.truvo.com.